Immediately the Redmond software program large has simply introduced a brand new firm brand. This marks the primary change in Firm-Vast Microsoft branding since 1987, when the sans serif font was adopted. The emblem is well recognizable as the identical icon posted above every Microsoft retail retailer. Microsoft spokesperson Jeff Hansen advised the Seattle Occasions that the colours characterize “the variety of our merchandise and the variety of people who we serve.”
Timing right here is crucial with the launch of Home windows 8, Home windows Telephone 8, and Workplace 2013 imminent. Within the subsequent few weeks Microsoft has tv and net commercials deliberate that includes the brand new branding, and asserting the launch of their merchandise this upcoming vacation season.
In lieu with the brand new brand, the corporate has revealed a brief introductory video on it’s official YouTube channel.